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Thursday, March 15, 2012

Cherry Blossom Shakes to help add trees to D.C. school campuses

Please see the following press release from Casey Trees.  I cannot think of better weather to take a bike ride down the Met Branch Trail to NoMa and a better community group to help- all by having a milkshake!

Cherry Blossom Shakes to help add trees to D.C. school campuses
Potbelly Sandwich Shop’s limited time only shake purchases to green 22 D.C. schoolyards.

(Washington, D.C. — March 15, 2012) From now until May 1, Potbelly Sandwich Shop’s 22 District locations will donate 20 cents from every Cherry Blossom Shake purchase to Casey Trees. With this partnership, each of the District shops will pair up with one school in D.C. to support the planting of trees. Potbelly is introducing Cherry Blossom Shakes for a limited time only as a part of its Cherry Blossom Festival celebration.
“We are thrilled to partner with D.C. Potbelly locations to green schoolyards across the District with trees,”  Executive Director Mark Buscaino said. “With each Cherry Blossom Shake purchased, Potbelly customers will be helping to increase opportunities for recreation and outdoor environmental education, make schools more welcoming for students, parents and faculty and reduce facilities' energy costs.”

Students at the 22 schools receiving trees this spring through Casey Trees’ Community Tree Planting program are also invited to participate in Potbelly’s “Artists in Bloom” poster contest. The grand prize winner will receive a $250 Potbelly Sandwich Shop gift card, lunch for his or her entire class and fun Potbelly merchandise.

Potbelly shops in the Washington D.C. suburban area will also donate 20 cents of each Cherry Blossom Shake purchased in those locations to the Arbor Day Foundation.

For a complete listing of neighborhood shops, visit

To learn more about Potbelly, contact Alicia Aldrich (media contact) at 847.945.1300 ext. 246 or Carrie Simms (local contact) at 202.600.6102.


About Casey Trees:
Casey Trees is a Washington, D.C.-based nonprofit established in 2002 committed to restoring, enhancing and protecting the tree canopy of the nation’s capital. To learn more about Casey Trees, visit

About Potbelly Sandwich Shop:
Potbelly has built a passionate, loyal following of fans who spread the word about the fun, energetic atmosphere and great food. The unique Potbelly experience is defined by its combination of toasty warm sandwiches, hand-dipped shakes and friendly, lively people. For more information, visit the shop’s web page at

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